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	<title>mummybot &#187; Industry</title>
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	<description>A place to explore the question - what does it mean to be human?</description>
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		<title>Facebook should &#8216;do no evil&#8217;</title>
		<link>http://www.mummybot.com/web/facebook-should-do-no-evil</link>
		<comments>http://www.mummybot.com/web/facebook-should-do-no-evil#comments</comments>
		<pubDate>Mon, 03 Dec 2007 22:40:25 +0000</pubDate>
		<dc:creator>mummybot</dc:creator>
				<category><![CDATA[Industry]]></category>
		<category><![CDATA[Web]]></category>

		<guid isPermaLink="false">http://www.mummybot.com/web/facebook-should-do-no-evil</guid>
		<description><![CDATA[Facebook is a brilliant online social networking tool, but with power comes temptation.]]></description>
			<content:encoded><![CDATA[<p><a href="http://www.facebook.com/press/files.php" title="Facebook: Press images. "><img src="http://www.mummybot.com/wp-content/uploads/2007/12/facebook-logo.gif" alt="Facebook logo." /></a></p>
<p>Social networking is the hot buzz these days, with Facebook being the latest Web 2.0 site to offer connections amongst people. The virtue of these online applications, and especially Facebook, is in creating a new way of keeping in touch which wouldn&#8217;t have been possible before the internet. I can now play Scrabble with friends and family on the other side of the world, maintain contact with friends from high school who I haven&#8217;t spoken to in years, and poke Yogi in Vancouver where he can&#8217;t get me back (well he can poke me back). Where Facebook differs from MySpace, SecondLife and the plethora of other sites is the ideas of authenticity, privacy and trust. To quote Facebook&#8217;s about page:</p>
<blockquote><p>At Facebook, we believe that people should have control over how they share their information and who can see it. People can only see the profiles of confirmed friends and the people in their networks. You can use our privacy settings at any time to control who can see what on Facebook.<sup><a href="http://www.mummybot.com/web/facebook-should-do-no-evil#footnote_0_119" id="identifier_0_119" class="footnote-link footnote-identifier-link" title="http://www.facebook.com/about.php">1</a></sup></p></blockquote>
<p>And more importantly on their privacy policy page:</p>
<blockquote><p> Facebook follows two core principles:</p>
<p>1. You should have control over your personal information.<br />
Facebook helps you share information with your friends and people around you. You choose what information you put in your profile, including contact and personal information, pictures, interests and groups you join. And you control the users with whom you share that information through the privacy settings on the My Privacy page.</p>
<p>2. You should have access to the information others <strong>want</strong> [my emphasis] to share.<br />
There is an increasing amount of information available out there, and you may want to know what relates to you, your friends, and people around you. We want to help you easily get that information.<sup><a href="http://www.mummybot.com/web/facebook-should-do-no-evil#footnote_1_119" id="identifier_1_119" class="footnote-link footnote-identifier-link" title="http://www.facebook.com/policy.php">2</a></sup></p></blockquote>
<p>Recently a furor has arisen over a new service called <a href="http://www.facebook.com/business/?beacon" title="Facebook: Beacon. ">Beacon</a>. It allows third party websites to send alerts to your Facebook profile. &#8220;How does it do this?&#8221; you might ask. Facebook stores your login id on your computer using a <a href="http://en.wikipedia.org/wiki/Web_cookie" title="Wikipedia: Cookie. ">cookie </a>and then shares this information with the participating third party websites. &#8220;By default, we use a persistent cookie that stores your login ID&#8221;.<sup><a href="http://www.mummybot.com/web/facebook-should-do-no-evil#footnote_2_119" id="identifier_2_119" class="footnote-link footnote-identifier-link" title="http://www.facebook.com/policy.php">3</a></sup> When this service was first set up, it was &#8216;opt out&#8217; only. This is online jargon for you are automatically signed up for this service unless you take the time and effort to de-register yourself. Unfortunately this meant a lot of people had <a href="http://www.nytimes.com/2007/11/30/technology/30face.html?_r=1&amp;oref=slogin" title="NYTimes.com: Facebook Retreats on Online Tracking. ">nasty surprises</a> when doing their Christmas shopping only to find that the presents they bought were unwittingly added to their Facebook alerts. It also turns out then even if you opt out of the service and are logged off the website, Facebook <a href="http://www.pcworld.com/article/id,140225-c,webservices/article.html" title="PC World: Facebook Admits Ad Service Tracks Logged-Off Users. ">still collects information</a> regarding what actions you perform on these third party sites.</p>
<p>This is not the first time that Facebook has courted controversy. Earlier this year it announced it was to release <a href="http://www.guardian.co.uk/money/2007/nov/19/officehours.facebook" title="Guardian: Hire profile. ">user information to Google search</a> which users again have to opt out of (<a href="http://www.facebook.com/privacy.php?view=search" title="Facebook: Opt out of public search engines. ">you can do it here</a>). A <a href="http://www.nytimes.com/2007/10/17/nyregion/17facebook.html" title="NYTimes: Facebook Agrees to More Safeguards. ">New York State investigation</a> into false safety claims prompted it to post sterner warnings and speed up dealing with complaints. Unbelievably on their privacy page I found the following line referring to recommending a friend to Facebook:</p>
<blockquote><p> Your friend may contact us at <a href="mailto:info@facebook.com">info@facebook.com</a> to request that we remove this information from our database. ((http://www.facebook.com/policy.php)</p></blockquote>
<p>Not only is this sort of unsolicited information gathering an online marketing no-no and illegal in New Zealand, but I am personally sorry to everyone I have sent a prompt through Facebook who has not subsequently signed up. Oh and by the way, Facebook has your email address and won&#8217;t remove it unless you specifically ask them. The British Goverment didn&#8217;t just <a href="http://news.bbc.co.uk/2/hi/uk_news/politics/7103828.stm" title="BBC News: Q&amp;A: Child benefit records lost. ">lose 25 million records</a> of far more sensitive information did they? If you have nothing to hide you have nothing to fear right? Identity fraud doesn&#8217;t exist does it?</p>
<p><a href="http://www.facebook.com/press/files.php" title="Facebook: Press images. "><img src="http://www.mummybot.com/wp-content/uploads/2007/12/mark_zuckerberg.jpg" alt="Mark Zuckerburg." align="right" /></a>Which brings me to the title of this post: &#8216;do no evil&#8217;. This <a href="http://investor.google.com/conduct.html" title="Google: Investor relations. ">unofficial motto</a> of Google may lead it <a href="http://news.bbc.co.uk/2/hi/technology/4645596.stm" title="BBC New: Google censors itself for China. ">open to criticsm</a> but so far its simplicity of message and attempt to adhere to it has meant that it has remained relatively untarnished during its eight year reign as the search king. In comparison as soon as Facebook&#8217;s service exploded in use earlier this year, it has been surrounded by privacy controversy. This is not surprising given that 23 year old founder Mark Zuckerburg has <a href="http://news.bbc.co.uk/2/hi/business/7061042.stm" title="BBC News: Microsoft buys stake in Facebook. ">global domination ambitions</a>, and the whole history of Facebook has murky beginnings where he appears to have <a href="http://www.nytimes.com/2007/09/01/technology/01facebook.html?bl&amp;ex=1188878400&amp;en=deea1b6f0fd24c78&amp;ei=5087%0A" title="NYTimes: Who Founded Facebook? A New Claim Emerges. ">stolen the concept</a> from people he was working with. Basically this little punk is not to be trusted with the level of personal detail that we are giving him.</p>
<p>Unfortunately like lemmings, the online viewers in the upcoming movie <a href="http://www.sonypictures.com/movies/untraceable/index.html" title="SonyPictures.com: Untraceable. ">Untraceable</a>, or western governments at the Bali Summit on Climate Change, we are marching ourselves willingly to an unfavourable end. This is a real shame yet utterly logical as the benefits of Facebook are, at least in my eyes, enormous. Hopefully given Facebook&#8217;s ability to create massive political swells on<a href="http://news.bbc.co.uk/2/hi/uk_news/education/6966550.stm" title="BBC News: http://news.bbc.co.uk/2/hi/uk_news/education/6966550.stm. "> certain issues</a> we will see a movement from within to force it to accept a mantra similar to &#8216;do no evil&#8217;. Then again, I just discovered this <a href="http://news.bbc.co.uk/2/hi/technology/6740075.stm" title="BBC News: Google ranked 'worst' on privacy. ">article</a>.</p>
<h2>Update</h2>
<p>Facebook have issued a formal apology for Beacon <a href="http://blog.facebook.com/blog.php?post=7584397130" title="Facebook: Beacon apology. ">here</a>. You can deactivate it at the <a href="http://www.facebook.com/privacy.php" title="Facebook: Deactivate Beacon. ">privacy page</a>. I still think he is a little punk though.</p>
<ol class="footnotes"><li id="footnote_0_119" class="footnote">http://www.facebook.com/about.php</li><li id="footnote_1_119" class="footnote">http://www.facebook.com/policy.php</li><li id="footnote_2_119" class="footnote">http://www.facebook.com/policy.php</li></ol>]]></content:encoded>
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		<title>Why did I bother travelling?! Google Streetview takes you there.</title>
		<link>http://www.mummybot.com/life/why-did-i-bother-travelling-google-streetview-takes-you-there</link>
		<comments>http://www.mummybot.com/life/why-did-i-bother-travelling-google-streetview-takes-you-there#comments</comments>
		<pubDate>Thu, 13 Sep 2007 17:50:09 +0000</pubDate>
		<dc:creator>mummybot</dc:creator>
				<category><![CDATA[Industry]]></category>
		<category><![CDATA[Life]]></category>
		<category><![CDATA[Pop culture]]></category>
		<category><![CDATA[Travel]]></category>
		<category><![CDATA[Web]]></category>

		<guid isPermaLink="false">http://www.mummybot.com/life/why-did-i-bother-travelling-google-streetview-takes-you-there</guid>
		<description><![CDATA[Why travel, when you can navigate from the comfort of your own home.]]></description>
			<content:encoded><![CDATA[<p>I am now not sure why I bothered going to the U.S. and taking a lot of photos for posterity. Google has introduced a controversial new feature called <em>Streetview</em> which I have only just discovered much to my delight. I can drive up Hollywood Boulevard again, see the Hollywood sign, visit San Francisco, visit Wall Street&#8230;</p>
<p><a href="http://maps.google.com/maps?f=q&amp;q=oakland&amp;ie=UTF8&amp;om=0&amp;layer=c&amp;cbll=37.806924,-122.428749&amp;cbp=1,248.73046875000006,0.5089786767772794,0&amp;hl=en&amp;ll=37.8127,-122.423916&amp;spn=0.024682,0.040169&amp;z=15" title="Google Streetview">Outside Fisherman&#8217;s Wharf YHI</a></p>
<p><img src="http://farm2.static.flickr.com/1035/563303670_be3d07b914.jpg" alt="Outside Fisherman's Wharf YHI" height="375" width="500" /></p>
<p><a href="http://maps.google.com/maps?f=q&amp;q=oakland&amp;ie=UTF8&amp;om=0&amp;layer=c&amp;cbll=37.8022,-122.41798&amp;cbp=1,268.41796875,0.5,0&amp;hl=en&amp;ll=37.803638,-122.417811&amp;spn=0.006171,0.010042&amp;z=17" title="Google Streetview">The view up Lombard Street</a></p>
<p><img src="http://farm2.static.flickr.com/1193/563334762_f3d51d2eeb.jpg" alt="Lombard Street" height="375" width="500" /></p>
<p><a href="http://maps.google.com/maps?f=q&amp;q=oakland&amp;ie=UTF8&amp;om=0&amp;layer=c&amp;cbll=37.79516,-122.40645&amp;cbp=1,22.50000000000017,0.505903388484158,0&amp;hl=en&amp;ll=37.798035,-122.407844&amp;spn=0.012343,0.020084&amp;z=16" title="Google Streetview">God Bless America</a></p>
<p><img src="http://farm2.static.flickr.com/1240/563660915_c6a29851b3.jpg" title="God Bless America" alt="God Bless America" height="375" width="500" /></p>
<p><a href="http://maps.google.com/maps?f=q&amp;hl=en&amp;geocode=&amp;q=new+york+chelsea+international+backpackers&amp;layer=c&amp;ie=UTF8&amp;ll=40.748622,-73.999228&amp;spn=0.023669,0.040169&amp;z=15&amp;om=0&amp;cbll=40.743089,-73.999061&amp;cbp=1,34.95000000000009,0.5,0" title="Google Streetview">The hostel in Chelsea I stayed in</a></p>
<p><a href="http://maps.google.com/maps?f=q&amp;hl=en&amp;geocode=&amp;q=times+square+new+york&amp;sll=37.766712,-122.242813&amp;sspn=0.012349,0.020084&amp;layer=c&amp;ie=UTF8&amp;ll=40.759058,-73.985839&amp;spn=0.011832,0.020084&amp;z=16&amp;om=0&amp;cbll=40.756295,-73.986233&amp;cbp=1,269.78999999999985,0.5,0" title="Google Streetview">Welcome to the centre of the Universe!</a></p>
<p><img src="http://farm2.static.flickr.com/1203/633872762_a9a1ab31b8.jpg" title="Welcome to the centre of the Universe!" alt="Welcome to the centre of the Universe!" height="375" width="500" /></p>
<p><a href="http://maps.google.com/maps?f=q&amp;hl=en&amp;q=Staten+Island+Ferry,+1+Richmond+Terrace,+Richmond,+New+York,+United+States&amp;sll=40.721047,-74.002018&amp;sspn=0.047357,0.080338&amp;ie=UTF8&amp;cd=1&amp;geocode=0,40.642350,-74.075160&amp;layer=c&amp;ll=40.70845,-74.012194&amp;spn=0.00296,0.005021&amp;z=18&amp;om=0&amp;cbll=40.707757,-74.011702&amp;cbp=1,127.6699999999998,0.5,0" title="Google Streetview">Looking down Wall Street</a></p>
<p><img src="http://farm2.static.flickr.com/1097/563830123_5f9c01fe23.jpg" title="Looking down Wall Street" alt="Looking down Wall Street" height="500" width="375" /></p>
<p>Well you get the idea! Of course this has been used for <a href="http://maps.google.com/maps?f=q&amp;hl=en&amp;q=googleplex&amp;sll=37.448697,-120.948486&amp;sspn=2.94791,5.141602&amp;ie=UTF8&amp;t=h&amp;om=1&amp;layer=c&amp;cbll=37.424329,-122.160873&amp;cbp=1,349.541746156754,0.616426117417295,3&amp;gl=us&amp;ll=37.429598,-122.159901&amp;spn=0.011331,0.020084&amp;z=16" title="Google Streetview.">nefarious purposes</a>. An <a href="http://streetviewgallery.corank.com/tech/all/top/" title="Street view gallery">entire site</a> devoted to spotting strange happenings is now indexing the bizzare of America. Apparently <a href="http://www.tgdaily.com/content/view/33829/108/" title="TG Daily: Canadian government concerned about Google â€˜Street Viewâ€™ maps">Canadians</a> don&#8217;t want this level of intrusion into their daily lives, but I say if you aren&#8217;t doing anything wrong you don&#8217;t have anything to hide :). So don&#8217;t pick your nose in public.</p>
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		<title>Microsoft and owning the web</title>
		<link>http://www.mummybot.com/web/industry/microsoft-and-owning-the-web</link>
		<comments>http://www.mummybot.com/web/industry/microsoft-and-owning-the-web#comments</comments>
		<pubDate>Fri, 22 Jun 2007 11:56:56 +0000</pubDate>
		<dc:creator>mummybot</dc:creator>
				<category><![CDATA[Industry]]></category>

		<guid isPermaLink="false">http://www.mummybot.com/web/microsoft-and-owning-the-web</guid>
		<description><![CDATA[Microsoft deliberately holds back web development to fight Google.]]></description>
			<content:encoded><![CDATA[<div style="display:none">.!.</div>
<p>Microsoft has a history of slowing development in web based technologies that could undermine it&#8217;s market dominance. This has a direct effect on me as a front end web developer [think of the children!], as well as slowing overall economic growth by stifling innovation.</p>
<p>Office 2007 containing Outlook was recently released which displays HTML emails poorly. This has been well documented at <a title="Microsoft takes email design back 5 years" href="http://www.campaignmonitor.com/blog/archives/2007/01/microsoft_takes_email_design_b.html">Campaign Monitor</a> and there are instructions from Microsoft for how to <span style="text-decoration: line-through">mitigate</span> develop for it <a title="Word 2007 HTML and CSS Rendering Capabilities in Outlook 2007 (Part 1 of 2)" href="http://msdn2.microsoft.com/en-us/library/aa338201.aspx">here</a>. In short, the latest version of Outlook (Office 2007) uses the new version of Microsoft Word&#8217;s rendering engine rather than the rendering engine of Internet Explorer (IE) 7. Word 2007 has worse HTML and CSS support than Internet Explorer 6. This means that many of the web technologies that were improved in the latest round of the <a title="Wikipedia: Browser Wars" href="http://en.wikipedia.org/wiki/Browser_wars">Browser Wars</a> are now rendered useless because of one decision by <a title="Wikipedia: Redmond" href="http://en.wikipedia.org/wiki/Redmond%2C_Washington#Economy">Redmond</a>. Which leads me to the pertinent question&#8230;</p>
<p><span style="font-weight: bold">How can Microsoft make such a short sighted judgement, if it wasn&#8217;t in their overall business interests</span><span style="font-weight: bold">, to use a bad HTML rendering engine in one of their flagship products when internet technology is heading in the other direction?</span> They have billions of dollars in reserve, a highly successful gaming console and <a title="X-Box live" href="http://www.xbox.com/live">online media content delivery system</a>, and recently simultaneously developed and released IE 7, Windows Vista and Microsoft Office. Why can&#8217;t they employ managers to provide <a title="Microsoft's unofficial explanation" href="http://www.campaignmonitor.com/blog/archives/2007/01/the_truth_behind_the_outlook_2.html">strategy and oversight</a> between different development teams.</p>
<p>It is about here where I cross that boundary from disgruntled web developer to conspiratorial nut-job. I see something awry when a corporation as large as Microsoft continues to make apparently backwards decisions or drag the chain when it comes to web development. It is not the first time that they have done this. The delay in release between IE 6 and IE 7 was <a title="Microsoft: Internet Explorer history" href="http://www.microsoft.com/windows/WinHistoryIE.mspx">5 years</a>. This is comparable to the time it took them to release the next versions of Windows and Office. However developing one browser is a much smaller programming task than either an operating system or an entire suite of programs. In comparison Adobe have released a new version of Photoshop, arguably a far more complicated piece of software, every <a title="Wikipedia: Photoshop#Release history" href="http://en.wikipedia.org/wiki/Adobe_Photoshop#Release_history">one or two years</a> since 1990 along with many other products. So Microsoft, what is going on here?</p>
<p>Microsoft is a corporation and it all comes back to it&#8217;s business model and it&#8217;s bottom line. When the browser wars were at their peak IE updates came thick and fast. Then when Netscape fumbled and released Netscape 6 (bleurgh!) Microsoft released the nail in the coffin that was IE 6 and stopped developing. But Microsoft didn&#8217;t stop developing other things. They released the DotNet framework which expanded IE&#8217;s ability to run applications through software developers who could transport code from desktop apps to web browser apps. These applications either won&#8217;t function or function badly in other browsers. This keeps Microsoft in the money.</p>
<p>Then along came <a title="Wikipedia: Web 2" href="http://en.wikipedia.org/wiki/Web_2">Web 2.0</a> and <a title="Mozilla foundation: Firefox" href="http://www.mozilla.com/en-US/">Firefox</a> with rich internet applications that were built on open-source and standards. Web developers pushed the limits of what could be done inside a browser using existing technologies which has culminated in AJAX (HTML/CSS/Javascript with web requests to servers). IE 6 began losing significant market share for the first time since 1998 and IE 7 was finally released at the end of 2006. Thus Microsoft is being forced to accept there will be web based applications built on technology which they don&#8217;t own.</p>
<p>Which brings me full circle back to the email issue. Office and thus Outlook still have a stranglehold on the business market. They can make &#8216;mistakes&#8217; with impunity, no other competitor is currently in a position to immediately capitalise. The more standards based the internet is, the easier it is for competitors and the open source community to build applications which <a title="Google Apps" href="http://www.google.com/a/">compete with it</a>. Thus in an attempt to keep email development from progressing as fast as web development I believe they have deliberately retarded Outlook. As most emails will be sent and received using Microsoft Office, this then slows third parties from building online web systems that could harness new technologies. XML feeds mashing up with email? Not for the next five years.</p>
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